✦ Free veal liver + scoop on your 1st order · Free shipping over $50 · −50 % on your first 2 boxes
Radical transparency

From the pea
to Luna's bowl.

We document every step because your dog deserves it. Here is exactly how we turn traceable ingredients into kibble on your porch.
Six steps

A kibble's journey.

01

Sourcing

Canadian short-chain meats. North-American sweet potato. Marine algae harvested in the Bay of Fundy by Acadian Seaplants. Every ingredient has a certificate of origin.

02

Inbound testing

Before extrusion: every batch is tested for pathogens (Salmonella, E. coli), mycotoxins and heavy metals. Rejected if non-compliant, no negotiation.

03

Extrusion

Cooked at 130°C in our Boucherville extruders. Thermal kill of pathogens, heat-sensitive nutrients preserved through controlled formulation.

04

Post-production testing

Full nutritional analysis on every batch: protein, fat, moisture, vitamins, minerals, taurine. Lot only sealed after lab sign-off.

05

Custom packing

11.3 kg bags, hand-labelled in Lanaudière with your dog's name and portion. Personalized card. Yuna scoop included.

06

Direct delivery

From Québec to your door in 2-4 business days. No middleman, no distributor margin. The bag you receive came straight from our hands.

Certifications

We don't ask for your trust. We prove it.

AAFCO

Meets All Life Stages nutritional profiles · the North-American benchmark.

HACCP

Our manufacturer is HACCP-certified: every critical control point is audited continuously.

ACIA / CFIA

Establishment registered with the Canadian Food Inspection Agency.

GMP+

Good manufacturing practices to the international feed standard.

MAPAQ

Compliant with Québec Ministry of Agriculture (MAPAQ) requirements.

Traceability

Every bag has a record.

In your account page, you can look up the lot number of the bag you received and access the full nutritional analysis for that batch.

Lot 2026-0742

Luna's recipe · Chicken & Sweet Potato formula

Extrusion date

May 14, 2026

Production site

Boucherville, QC

Packing

Lanaudière, QC

Best-before date

May 14, 2027

Pathogen testing

Pass

Nutrition testing

Pass

The quiz · 2 minutes

We compose your dog's recipe in 2 minutes.